Refinery | About us

Let's redefine everyday

Welcome to the world of Refinery

Refinery | Style Made Simple

Refinery is a proudly South African fashion brand offering modern, affordable casualwear for men, women, and kids. Born from a love for effortless style and great value, we’re here to simplify your wardrobe — without compromising on quality, cool, or comfort.

In a world of fast trends and endless noise, we keep it grounded. We focus on timeless design with a modern edge — think laid-back denim, clean cuts, and everyday staples made to move with you. All designed in-house. All made for real life.

We’re not just chasing fashion — we’re curating confidence, comfort, and self-expression in every piece.
Because when you dress with ease and purpose, you’re not just getting dressed - you’re choosing to live refined.

Refinery Junior | Everyday Cool for Kids

Refinery Junior brings everyday cool to kidswear. Built with the same style-first, comfort-driven ethos as our adult collection, our pieces are designed for movement, mess, and mini moments of self-expression.

For kids aged 2–10 who are finding their voice, and parents who want fashion that lasts, we’ve got you covered. Refinery Junior makes it simple to keep them looking good while keeping up with their world.

Cool looks. Comfy fits. Kid-proof fashion.
Because every moment - even the messy ones -  is a chance to Live Refined.

OSMO Activewear | Life in Motion

Meet OSMO — activewear made for flow between movement and stillness, hustle and rest, gym and street. Inspired by the rhythm of real life, OSMO is bold, minimal, and built to move with you.

Designed for everybody, every pace, and every purpose, OSMO’s clean aesthetic and functional details let you stretch, sweat, and slow down all in one outfit. Whether you’re working out, winding down, or just showing up, OSMO helps you move with confidence and intention.

This is a movement without compromise. This is activewear for real life. This is how we Live Refined.

Together, Refinery, Refinery Junior, and OSMO exist to simplify style, honour individuality, and help you show up —every day, your way.

This rebrand is just the beginning. A cleaner aesthetic, a bolder voice, and a stronger promise:
To simplify your wardrobe.
To celebrate individuality.
To inspire confidence in every moment.

Let’s redefine everyday.
Welcome to the world of Refinery.
Welcome to Life, Refined